Introducing Add

Driving engagement in communication

ADD with Truberries

Adding value to your next brand communications


If you are eager to know which communications stick in consumers' mind...
If you would like to understand how and why best ad videos work so well...
If you would wish to understand all ads as a whole, online or offline, since all video ads steal our one and only attention...

…then this tool is made for you.

What

An ongoing Advertising Analysis, sourcing data from a Consumer Panel, where best ads come up and are analyzed.

How often

It runs every month

Why important

  • Be first to know latest trends and mechanisms that render an ad memorable and engaging
  • Explore what is behind strong intention to buy and getting newcomers
  • Gain a holistic picture of the entire universe, tv and web-based ad viewing
  • Learn whether your ad stands out and why, in which ranking, which are your ad's key strengths, what it does differently

Enjoy now the ADD benefits, for your future advertising campaigns

1

Make wiser future investments

Your ad investment decisions will be wiser, with better returns

2

Get inspired by Best Practices

Cross-category learnings will help you form new ideas, every month

3

Enrich your socio-cultural views

Gain a true personal training on society's ethical evolvements- they are reflected in consumer attention patterns

If you would like to learn more about the ADD panel and how it can add value to your next communication investment, please contact Sophy Protonotariou